Usher recently stopped by Big Peach Studios to film a few promotional spots for Bounce TV, Bounce TV is the first African American broadcast network, featuring a programming mix of theatrical motion pictures, sporting events, documentaries, specials, inspirational faith-based programs, off-network series, original programming and more. Bounce TV’s founders include Martin Luther King III and Ambassador Andrew Young.
Bounce TV employed a local Atlanta video production company, AVA, to film the spots. The project marked the second time that Bounce and AVA hare partnered together to create Bounce-specific content. The two companies first worked together in 2016 to create a promotional spot for Bounce's original network show, 'Saints + Sinners'.